Satu lagi promosi ‘cross-fuel’ yang menarik sedang diadakan di semua kedai serbaneka Xpress Point di Caltex!
Dari 1hb Mei sehingga 31hb Julai 2021, mari mengisi RM20 minyak minima di stesen Caltex terpilih dan belanja RM5 di kedai serbaneka Xpress Point untuk membeli paket kesihatan (yang mengandungi 2 tin minuman Vida C + 2 helai pelitup muka Chan-Ger). Dengan itu, anda akan mempunyai peluang untuk memenangi hadiah yang menarik!
Antara perkara yang paling diminati ramai adalah Hadiah Utama dalam promosi ini, di mana pemenang tersebut akan memenangi satu peluang untuk menghadiri sesi perjumpaan ‘Meet & Greet’ dengan pemain badminton nasional – Chan Peng Soon!
Promosi ‘Cross-fuel’ sebegini bertujuan untuk memberi pengalaman mengisi minyak dan membeli-belah yang berintegrasi kepada para pelanggan kami. Kami berharap pelanggan-pelanggan kami menikmati minyak bertaraf lima bintang dan pada masa yang sama dihargai dengan barangan kedai serbaneka Xpress Point yang berkualiti tinggi.
We are delighted to announce the opening of our first new station in year 2021 – Full Sheng Enterprise Sdn Bhd. Congratulations!
Full Sheng Enterprise Sdn Bhd is also known as Caltex Taman Suria Jitra. It is a full-fledged station equipped with five pump islands, serving the customers with full ranged Techron fuels including Techron 95, Techron 97, Diesel™ with Techron® D (Euro 5) B10, Power Diesel™ with Techron® D (Euro 5) B7 and lubricants.
It has an Xpress Point convenience store which offers comprehensive mart items including wide array of food and beverages.
We wish the Retail Partner, Mr. Chan Lee Soon and his team all the best in embarking his journey with Caltex.
Wait no more and head to this station to enjoy the best fueling and shopping experience.
Details of station:-
Address: Full Sheng Enterprise Sdn Bhd, Lot 2210, Jalan Kodiang, 06000 Jitra Kedah
Cashback saga is no longer stranger to retailing industry. We certainly agree that ewallet cash back is the market trend. It is an essential marketing strategy for petrol station business to stay competitive.
We are proud to see that Caltex followed the market trend and stood out astonishingly well among the competitors by launching the ShopeePay Cashback national promotion in November 2020.
It started with getting RM4 rebate with a minimum RM40 pump. In March 2021, the mechanism has been elevated to RM8 cashback for every RM30 pump, which is close to a huge 27% instant rebate.
We received so many happy feedback from our retailers and customers. Some have been asking will there be a 2.0 Caltex ShopeePay.
Caltex Greenlane (Pen Harmoni Sdn Bhd) has recorded one of the highest ShopeePay transactions throughout the program. “The cashback return is shockingly attractive. I noticed it has successfully converted competitor’s customers to Caltex, as I saw many new faces customers come pumping at our station. We took the opportunity to retain these customers via signing up Journey™ Card. We also upsell how Caltex Techron fuels are of better quality than other brands,” said Miss Jo, the station supervisor. “Some existing customers of senior age also tried to explore using ShopeePay. Our staff will be there to guide them step by step, including how to download, reload and perform transaction. And of course, they were very happy with such customer service on top of the cashback received. The perk is, once they are familiarized with using cashless payment, they will also enjoy using all other ewallet channels available at our station.”
When we first took home the Best Branded Marketer Award in year 2019, our team was determined that we must work hard to sustain this achievement. Few weeks ago, we have again received the Chairman’s Award – Best Branded Marketer, as announced in the Chevron Retail Incentive Program 2020 prize giving ceremony. I am so proud to say that, Pen Team, we did it again!
19 stations under us stood out as the top performers in the said program, and the fact that Million Station Sdn Bhd winning the Best Overall Station is the icing on the cake! Here I wish to congratulate all the winning Retail Partners. Your hard work is seen. The 19 winning stations are (in alphabetical order):-
A & A Setia Kawan
Azwanis Caltex
Azza Petro
CF Service Station Sdn Bhd
Chuan Seng
Dien Pang Sdn Bhd
Hock Hin
Hoon Kheng Service Station Sdn Bhd
Jabi Petroleum Sdn Bhd
Lean Huat & Co
Mahang Gasoline
Million Station Sdn Bhd
Othomats Holding (M) Sdn Bhd
Popular Niches Sdn Bhd (Jengka 8)
Remen Trading (B.S) Sdn Bhd
Shoda Niaga Sdn Bhd
Sri Astana Petroleum Sdn Bhd
Sri Rimbunan G.G.M. Sdn Bhd
Stesen Minyak Mergong Utama
On behalf of Pen Petroleum, I would like to thank all our Retail Partners for the trust towards Pen Petroleum in growing the business together. The Best Branded Marketer Award does not belong to Pen Petroleum alone, it belongs to all of you. I hope we made you proud.
I want to express my gratitude to Chevron Malaysia’s management team especially to Jay, Jeff, Richard, Bobby, Faizah, Chandra & your team members. We are deeply honoured to receive this meaningful recognition from you. Thank you for the support given to us and to our fellow Retail Partners. We look forward to many more successes together with you.
I also wish to congratulate other retailers, branded marketer and Chevron’s business consultants who excelled in the program. Well done! Let us continue to inspire each other in the coming days.
Last but not least, allow me to take this opportunity to wish all our Muslim associates a safe and peaceful Ramadan month. Selamat Hari Raya Aidilfitri in advance, maaf zahir dan batin.
Yours sincerely,
Saw Chang Heng
Executive Chairman
PenPec Group